“In our experience, one of the best ways to write a Youtube title that gets engagement is to speak to the pain points of our audience specifically,” says Mark Wood of National Pool Fences. In addition, once you know your audience, you can create videos addressing their goals as well as helping them solve key pain points. Speak to the pain points of your audience “What kind of question are they asking themselves and is your video answering that question? Once you find the question your audience is facing, put that problem in the form of a question and use that as your Youtube video title.” 3. “To write an engaging Youtube title for your video, you should put yourself in your audience’s shoes,” says Jonathan Aufray of Growth Hackers. In addition, you are going to drive a lot more clicks on your videos if you know the ins and outs of your target audience. Many people instantly flood towards clickbait and mystery and while this is a great way to get clicks, it doesn’t always fit the purpose of the video.” 2. This sounds simple and obvious, but too many marketers try to get cutesy with their titles and bury the lead.Ĭharlie Worrall of Imaginaire Digital says, “I find that a simple, descriptive title is one of the best ways to get clicks on a YouTube video. Make sure your title matches your video content It’s simple to implement and start using as a standalone dashboard or in marketing reports, and best of all, it’s free! Now you can benefit from the experience of our video marketing experts, who have put together a plug-and-play Databox template showing the most important metrics for measuring your YouTube channel performance. How quickly are you gaining or losing subscribers? Which videos drive most of your audience watch time each month? How much time do viewers spend watching your video content? Now you can quickly monitor your video content performance in a single dashboard that monitors fundamental metrics, such as: To find out what types of video content perform best with your audience, you may track video engagement metrics such as watch time, number of views, likes and dislikes of each video individually using a variety of tools, including YouTube itself.
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